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Trade Marketing Executive

• Executes the Promotional activities.

• Responsible for coordination with Sales.

• Internal and External Data Analysis and ensures effective analysis in identifying market opportunities and competitive assessment

• Independently handling all BTL operations, Monitoring, Analyzing & Reporting brand, Category & Competitive Activity via monthly reports.

• Manages and recommends category management guidelines to ensure effective and appropriate shelf space and Planogram.

• Liaison with various suppliers & Advertising agency.

• Budget Tracking: Manages the marketing expenditure on each major project ensuring that each project is on time and on budget.

• Tracking effective usage of all POP & fixtures by sales force & driving the better implementation

• Optimizing resources and leveraging trade spending among retail environments and brands.

• Participating in the key account promotional negotiations & agreements.

• Category management knowledge is a plus.

Job Details

Date Posted: 2013-04-20
Job Location: Al Kuwait, Kuwait
Job Role: Marketing/PR
Company Industry: Retail/Wholesale; FMCG

Preferred Candidate

Career Level: Mid Career
Gender: Male
Nationality: United Arab Emirates; Bahrain; Djibouti; Algeria; Egypt; Iraq; Jordan; Comoros; Kuwait; Lebanon; Libya; Morocco; Mauritania; Oman; Palestine; Qatar; Saudi Arabia; Sudan; Somalia; Syria; Tunisia; Yemen
Degree: Bachelor’s degree / higher diploma

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