Job Gulf – Gulf Jobs in Dubai, Middle East & North America

Digital Marketing Specialist (work from home)

This job posting expired and applications are no longer accepted.
LinkYou Inc.
Published
May 16, 2020
Location
Sanaa, Yemen
Category
Yemen  
Job Type

Description

  • Assist in the development and implementation of digital marketing strategy.
  • Manage and optimize digital marketing campaigns across all major digital mediums including websites, advertising, email, social media, SEO/SEM
  • Creating social media campaigns and calls-to-action that drive target buyers to e-commerce and generate sales.
  • Oversee the planning, execution and reporting for always-on marketing emails.
  • Establish an email marketing strategy that drives business and nurtures our existing community.
  • Manage the email deployment calendar.
  • Track health of email community database through subscribers, clicks, opens and inactivity.
  • Recommend and strategize segmentation of the email database and implementation of remarketing programs as required.
  • Work closely with partners to conduct a comprehensive post-campaign analysis of programs to get learning and shift strategy and tactics as needed.
  • Nurture engagement, community building and compliance with internal Employee Social Media policy.
  • Create and execute social media content; develop content calendars and collect all necessary approvals.
  • Monitor and engage with key customers through appropriate social media outlets; tracking and analyzing findings.
  • Work with other marketing team members to build and execute digital marketing initiatives.
  • Develop creative and multimedia content for social media posts, videos, websites and presentations
  • Assist in coordinating digital advertising efforts with external agencies.
  • Assist in the development and execution of website tools and content while conducting regular quality assurance checks.
  • Promote and develop best practices for digital marketing, identifying new opportunities and trends for the business.
  • Provide recommendations and ideas for design, web, product packaging, and other visual communications media for the company.
  • Performing research on the current benchmark trends and audience preference.
  • Continue to refine and define our social marketing process.
  • Analyze digital traffic audiences, user experiences, and conversions to drive customer sales.
  • Analyze and report social media actions on a monthly basis.
  • Develop regular analytics reports capturing SEO, Social Media Engagement and digital advertising results.

Job Requirements:

  • BA/BS degree required.
  • The Arabic language is a plus
  • 2-3 years demonstrated track record in digital marketing.
  • Must have experience with social media community management
  • Excellent verbal and clear writing skills in English
  • Excellent understanding of digital marketing concepts and best practices.
  • Experience with social media, Google AdWords and email campaigns and SEO/SEM.
  • Solid knowledge of keyword research and Google Analytics
  • Strong multi-tasking abilities.
  • Previous e-commerce/marketplace experience is a plus.
  • Previous experience in using graphic design tools (Photoshop/Illustrator) is a plus.

Interested candidates should send their CVs in English with a cover letter to

Related Jobs

fruit farm labourer   Harrow, Canada new
September 29, 2020
Clerk   Qatar new
September 28, 2020
Waiter/Waitress   Dubai, United Arab Emirates new
September 28, 2020
Stock Keeper   Dubai, United Arab Emirates new
September 28, 2020